Paul&Shark on Crush Store

Paul & Shark, an all-Italian story

The Maglificio Dacò was founded in 1921, but its business, after having stopped, resumed on 4 March 1957 thanks to a man called Gian Ludovico Dini. The production within the company included all the phases of the process, from the processing of the yarns to the packing up to the packaging. The result was clothing destined not only for the national scene but also for international high fashion, thanks to prestigious collaborations such as the one with Christian Dior.

In the early seventies, Paolo, Gian Ludovico's eldest son, during a trip to the USA found himself looking at an old working sail with "Paul & Shark" written on it, almost as if it were a sign of destiny.

Hence the decision to give this name to the company and to start the production of sportswear and to create a collection inspired by the world of sailing and yachting. The desire is to mix sporty and casual lines with luxury garments, balancing technical fabrics with elegant designs.

Today the Paul & Shark collections include clothing lines for men, women and children, as well as a wide range of accessories.

The brand enjoys an international reputation with over 2,000 points of sale in over 70 countries around the world. These include around 280 mono-brand stores, all located in exclusive areas and the main shopping districts of cities such as Milan, Paris, Dubai, Moscow and Hong Kong.

Over the years, the company has set itself numerous objectives in terms of environmental protection and sustainability, starting awareness-raising projects and taking material action with action plans on production and management of the supply chain.

The iconic garments of a style that combines luxury and casual

In 1978, the iconic COP918 pullover was born, which has become one of the company's best-selling garments. It is a sweater designed for the sea, destined to become a beloved bestseller all over the world.

Subsequently, the company became bigger and bigger until it launched casual clothing lines with sporty yet luxury total looks, for men and women who love the purely handcrafted style of Made in Italy but feel the need for high-performance materials.

Paul & Shark can provide just what people want, with quality garments, made with tailored finishes and using sophisticated technical fabrics, so much so that some of them have been officially patented by the company itself. The products' high quality is aimed at a public who loves luxury but does not want to give up comfort.

The collections are divided into lines made of precious materials such as merino wool and cashmere for colourful casual clothing suitable for everyday life, and others that interest the world of sailing and are characterised by technical fabrics and colours inspired by the sea such as navy blue, red or white.

The range of products by Paul & Shark is suitable for the most varied occasions, being able to offer products such as jackets, backpacks and hats.

The production, still today, takes place entirely in Italy, in the city of Varese where the artisan tradition of knitwear blends perfectly with the most advanced technologies, giving life to the Paul & Shark collections that, season after season, dress men, women and children impeccably, with quality casual clothing, elegant and sophisticated, suitable for the office, leisure or formal occasions.